Media Releases

Now accepting registrations for third annual CJF/Rotman School of Management Media Management Executive Education Program

July 20, 2011

TORONTO, ON — Appli­ca­tions are now being accept­ed for the third annu­al Media Man­age­ment Exec­u­tive Edu­ca­tion Pro­gram (MMEEP), an inten­sive three-day pro­gram tai­lored to meet the needs of Canada’s media man­agers, joint­ly pro­duced by the Cana­di­an Jour­nal­ism Foun­da­tion (CJF) and the Rot­man School of Man­age­ment at the Uni­ver­si­ty of Toron­to. The reg­is­tra­tion dead­line is Sep­tem­ber 16, 2011.

The first and only pro­gram of its kind in Cana­da, the MMEEP has attract­ed over 50 of Canada’s most senior media pro­fes­sion­als across the coun­try in its pre­vi­ous two years. This year’s pro­gram will be held at a new venue, the King­bridge Con­fer­ence Cen­tre, in King City, Ontario, from Octo­ber 28–30. The con­fer­ence cen­tre is sit­u­at­ed on 114 acres of pris­tine coun­try­side over­look­ing beau­ti­ful lawns and for­est and fea­tures a vari­ety of recre­ation­al facil­i­ties, pro­vid­ing a unique learn­ing envi­ron­ment that’s both relax­ing and stim­u­lat­ing.

Scott White, edi­tor-in-chief of The Cana­di­an Press and a first-year par­tic­i­pant, found the expe­ri­ence to be incred­i­bly reward­ing. By the end of the three-day peri­od, he had not only become bet­ter acquaint­ed with core busi­ness con­cepts such as finance and oper­a­tions; he had made valu­able alliances with­in their indus­try.

“Giv­en the tumul­tuous changes hap­pen­ing in our busi­ness, news­room man­agers need to be smarter and more inno­v­a­tive when decid­ing where we’re going and how we’ll get there,” he said. “The stuff you learn here isn’t the usu­al things you take away from an indus­try con­ven­tion. This is real knowl­edge by real experts, in a set­ting that is chal­leng­ing and even fun. There is no oth­er jour­nal­ism train­ing course like it in Cana­da.”

The fee is $3,500, which includes tuition, res­i­den­tial fees, all pro­gram mate­ri­als, sup­plies and most class-day meals. The reg­is­tra­tion dead­line is Sep­tem­ber 16, 2011.

For more infor­ma­tion and to reg­is­ter, vis­it http://rotmanexecutive.com/mmeep.

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About the Media Man­age­ment Exec­u­tive Edu­ca­tion Pro­gram (MMEEP) The MMEEP was launched in 2009 after John Mac­far­lane, edi­tor of The Wal­rus and chair of the CJF’s board of direc­tors, approached the Rot­man School with the idea of devel­op­ing a pro­gram tar­get­ed to media man­agers. He had observed that jour­nal­ists are often pro­mot­ed to man­age­r­i­al posi­tions with­out sub­stan­tial busi­ness train­ing and edu­ca­tion. The Rot­man School is inter­na­tion­al­ly rec­og­nized for its inno­va­tion approach to busi­ness edu­ca­tion and is a leader in the design and deliv­ery of exec­u­tive pro­grams tai­lored to the unique needs of spe­cif­ic indus­tries. The MMEEP is intend­ed for news media exec­u­tives with a min­i­mum of 8 to 10 years of expe­ri­ence work­ing in print, broad­cast and online out­lets who need to man­age across depart­ments or media plat­forms. It pro­vides invalu­able learn­ing in core busi­ness con­cepts includ­ing lead­er­ship, strat­e­gy, finance, oper­a­tions, nego­ti­a­tion and deci­sion-mak­ing. The fac­ul­ty is aca­d­e­m­i­cal­ly world renowned and ground­ed in real-world exper­tise.

About the Cana­di­an Jour­nal­ism Foun­da­tion

The Cana­di­an Jour­nal­ism Foun­da­tion (CJF) is a not-for-prof­it orga­ni­za­tion that pro­motes excel­lence in jour­nal­ism by cel­e­brat­ing out­stand­ing jour­nal­is­tic achieve­ment through an annu­al awards pro­gram; by oper­at­ing jour­nal­ism web­sites, J‑Source.ca (Eng­lish) and ProjetJ.ca (French), in coop­er­a­tion with the country’s lead­ing jour­nal­ism schools; and by orga­niz­ing events that facil­i­tate dia­logue among jour­nal­ists, busi­ness peo­ple, politi­cians, gov­ern­ment offi­cials and aca­d­e­mics about the role of the media in Cana­di­an soci­ety.

About the Rot­man School of Man­age­ment

The Rot­man School of Man­age­ment at the Uni­ver­si­ty of Toron­to is redesign­ing busi­ness edu­ca­tion for the 21st cen­tu­ry with a cur­ricu­lum based on Inte­gra­tive Think­ing. Locat­ed in the world’s most diverse city, the Rot­man School fos­ters a new way to think that enables the design of cre­ative busi­ness solu­tions. The School is cur­rent­ly rais­ing $200 mil­lion to ensure Cana­da has the world-class busi­ness school it deserves.

For more infor­ma­tion, please con­tact:

Natal­ie Tur­vey
The Cana­di­an Jour­nal­ism Foun­da­tion
416–955-0394
nturvey@cjf-fjc.ca www.cjf-fjc.ca
http://www.cjf-fjc.ca/

Ken McGuf­fin
Rot­man School of Man­age­ment
416–946-3818
mcguffin@rotman.utoronto.ca
www.rotman.utoronto.ca

Now accept­ing reg­is­tra­tions for third annu­al CJF/Rotman School of Man­age­ment Media Man­age­ment Exec­u­tive Edu­ca­tion Pro­gram.

Toron­to — Appli­ca­tions are now being accept­ed for the third annu­al Media Man­age­ment Exec­u­tive Edu­ca­tion Pro­gram (MMEEP), an inten­sive three-day pro­gram tai­lored to meet the needs of Canada’s media man­agers, joint­ly pro­duced by the Cana­di­an Jour­nal­ism Foun­da­tion (CJF) and the Rot­man School of Man­age­ment at the Uni­ver­si­ty of Toron­to. The reg­is­tra­tion dead­line is Sep­tem­ber 16, 2011.

The first and only pro­gram of its kind in Cana­da, the MMEEP has attract­ed over 50 of Canada’s most senior media pro­fes­sion­als across the coun­try in its pre­vi­ous two years. This year’s pro­gram will be held at a new venue, the King­bridge Con­fer­ence Cen­tre, in King City, Ontario, from Octo­ber 28–30. The con­fer­ence cen­tre is sit­u­at­ed on 114 acres of pris­tine coun­try­side over­look­ing beau­ti­ful lawns and for­est and fea­tures a vari­ety of recre­ation­al facil­i­ties, pro­vid­ing a unique learn­ing envi­ron­ment that’s both relax­ing and stim­u­lat­ing.

Scott White, edi­tor-in-chief of The Cana­di­an Press and a first-year par­tic­i­pant, found the expe­ri­ence to be incred­i­bly reward­ing. By the end of the three-day peri­od, he had not only become bet­ter acquaint­ed with core busi­ness con­cepts such as finance and oper­a­tions; he had made valu­able alliances with­in their indus­try.

“Giv­en the tumul­tuous changes hap­pen­ing in our busi­ness, news­room man­agers need to be smarter and more inno­v­a­tive when decid­ing where we’re going and how we’ll get there,” he said. “The stuff you learn here isn’t the usu­al things you take away from an indus­try con­ven­tion. This is real knowl­edge by real experts, in a set­ting that is chal­leng­ing and even fun. There is no oth­er jour­nal­ism train­ing course like it in Cana­da.”

The fee is $3,500, which includes tuition, res­i­den­tial fees, all pro­gram mate­ri­als, sup­plies and most class-day meals. The reg­is­tra­tion dead­line is Sep­tem­ber 16, 2011.

For more infor­ma­tion and to reg­is­ter, vis­it http://rotmanexecutive.com/mmeep.

About the Media Man­age­ment Exec­u­tive Edu­ca­tion Pro­gram (MMEEP) The MMEEP was launched in 2009 after John Mac­far­lane, edi­tor of The Wal­rus and chair of the CJF’s board of direc­tors, approached the Rot­man School with the idea of devel­op­ing a pro­gram tar­get­ed to media man­agers. He had observed that jour­nal­ists are often pro­mot­ed to man­age­r­i­al posi­tions with­out sub­stan­tial busi­ness train­ing and edu­ca­tion. The Rot­man School is inter­na­tion­al­ly rec­og­nized for its inno­va­tion approach to busi­ness edu­ca­tion and is a leader in the design and deliv­ery of exec­u­tive pro­grams tai­lored to the unique needs of spe­cif­ic indus­tries. The MMEEP is intend­ed for news media exec­u­tives with a min­i­mum of 8 to 10 years of expe­ri­ence work­ing in print, broad­cast and online out­lets who need to man­age across depart­ments or media plat­forms. It pro­vides invalu­able learn­ing in core busi­ness con­cepts includ­ing lead­er­ship, strat­e­gy, finance, oper­a­tions, nego­ti­a­tion and deci­sion-mak­ing. The fac­ul­ty is aca­d­e­m­i­cal­ly world renowned and ground­ed in real-world exper­tise.

About the Cana­di­an Jour­nal­ism Foun­da­tion

The Cana­di­an Jour­nal­ism Foun­da­tion (CJF) is a not-for-prof­it orga­ni­za­tion that pro­motes excel­lence in jour­nal­ism by cel­e­brat­ing out­stand­ing jour­nal­is­tic achieve­ment through an annu­al awards pro­gram; by oper­at­ing jour­nal­ism web­sites, J‑Source.ca (Eng­lish) and ProjetJ.ca (French), in coop­er­a­tion with the country’s lead­ing jour­nal­ism schools; and by orga­niz­ing events that facil­i­tate dia­logue among jour­nal­ists, busi­ness peo­ple, politi­cians, gov­ern­ment offi­cials and aca­d­e­mics about the role of the media in Cana­di­an soci­ety.

About the Rot­man School of Man­age­ment

The Rot­man School of Man­age­ment at the Uni­ver­si­ty of Toron­to is redesign­ing busi­ness edu­ca­tion for the 21st cen­tu­ry with a cur­ricu­lum based on Inte­gra­tive Think­ing. Locat­ed in the world’s most diverse city, the Rot­man School fos­ters a new way to think that enables the design of cre­ative busi­ness solu­tions. The School is cur­rent­ly rais­ing $200 mil­lion to ensure Cana­da has the world-class busi­ness school it deserves.

Media Con­tact infor­ma­tion:

Natal­ie Tur­vey

The Cana­di­an Jour­nal­ism Foun­da­tion

phone: 416.955.0394 e‑mail: nturvey@cjf-fjc.ca www.cjf-fjc.ca<http://www.cjf-fjc.ca/>

Ken McGuf­fin

Rot­man School of Man­age­ment

phone: (416) 946‑3818 e‑mail: mcguffin@rotman.utoronto.ca<mailto:mcguffin@rotman.utoronto.ca>

www.rotman.utoronto.ca<http://www.rotman.utoronto.ca/>