Media Releases

Would a $5 reward a week make you exercise regularly? Researchers test theory

September 18, 2013

Is $5 a week enough of an incen­tive to get you on the tread­mill a few days a week? Toron­to researchers say they’re hope­ful that week­ly $5 to $10 coupons to Tim Horton’s or Star­bucks could be what forces peo­ple into the gym. Read more…