Media Releases

The University of Toronto Sports Industry Conference Continues to Grow

January 30, 2017

Toronto, ON – Already widely regarded as the largest student-run sports industry conference in Canada, the University of Toronto Sports Industry conference will expand to two days for its sixth edition. The conference, #SIC2017, is organized by the University of Toronto Sports & Business Association (UTSB) and Rotman Sports Business Association (RSBA). It will take place in Desautels Hall at the Rotman School of Management on February 10 and 11.

Last year, the conference attracted nearly 400 students and young professionals to hear from numerous thought leaders within the business of sports, generating more than 700,000 social media impressions in the process. This year’s edition will featured representatives from a wide variety of organizations within the sports business industry, including brands, agencies and properties. Tiff Macklem, Dean of the Rotman School, will provide closing remarks. Other speakers includes representatives from the Toronto Blue Jays, NHL, NBA, CWHL, Rogers Communications, Labatt Breweries, and Scotiabank, to name a few.

Confirmed speakers include:

  • Nigel Scott, Vice President, Sponsorship & Experience, Rogers Communications;
  • Todd Allen, Vice President, Marketing, Labatt Breweries of Canada;
  • Jacqueline Ryan, Vice President, Sponsorship and Philanthropy, Bank of Nova Scotia;
  • Yoeri Geerits, Senior Vice President Canada, Nielsen Sports Canada;
  • Matthew Logue, Chief Operating Officer, S&E Sponsorship Group;
  • Mark Harrison, President & CEO, T1;
  • Ian Malcolm, President, Lumency;
  • Brenda Andress, Commissioner, CWHL;
  • Kyle McMann, Group Vice President, Business Development, Global Partnerships, NHL Enterprises Canada;
  • Dan Mackenzie, Vice President and Managing Director, NBA Canada;
  • Mark Ditmars, Vice President, Corporate Partnerships and Luxury Suites, Toronto Blue Jays Baseball Club;
  • Bill Cooper, Managing Director, Twenty Ten Group;
  • Bart Given, Managing Director, Torque Strategies; and,
  • David Goldstein, Chief Operation Officer, U SPORTS Canada (formerly Canadian InterUniversity Sport).

For post-secondary students looking at a career in the sports industry, #SIC2017 will launch a fully integrated networking platform within the conference designed to get students in direct conversation with various industry professionals throughout the event.

“Our goal this year is to go beyond entertainment and provide students with tangible opportunities to engage with and gain perspective from leading professionals within a burgeoning sports industry. Everything we have put in place keeps this vision in mind — attendees can expect to get closer to the industry than ever before,” says Matthew Heidstra, Vice President, Corporate Relations for the Rotman Sports Business Association.

“We’re incredibly proud to be expanding to two full days of content and networking opportunities this year at SIC 2017. Taking a more educational focus, delegates can look forward to learning more about the sports industry through various perspectives given by professionals and students alike. We are so excited to be hosting so many sport executives at the University of Toronto,” adds Melanie Yu, President, University of Toronto Sports Business Association.

Further details and registration for #SIC2017 are available online.

The Rotman School of Management is located in the heart of Canada’s commercial and cultural capital and is part of the University of Toronto, one of the world’s top 20 research universities. The Rotman School fosters a new way to think that enables our graduates to tackle today’s global business and societal challenges.  For more information, visit


For more information:

Ken McGuffin
Manager, Media Relations
Rotman School of Management
University of Toronto
Tel: 416-946-3818