Media Releases

Rotman School of Management awarded “Site of the Year” in the education sector

April 24, 2013

TORONTO, ON – The University of Toronto’s Rotman School of Management has been awarded a Sitecore Site of the Year award for its newly revamped web presence.

“Our new website reflects the design-focused thinking and commitment to innovation that has made Rotman one of the world’s best business schools for years,” said Pym Buitenhuis, Director of Marketing. “We are thrilled with the site and honoured that Sitecore chose to recognize us this way.”

The site was the result of a “true partnership” between Rotman and its agency partner, Nonlinear Digital, a division of non-linear creations.

“Nonlinear was instrumental in us getting to where we are today,” Buitenhuis continued. “From helping us map our overall objectives right through to executing on the site build and setting us up for ongoing success, this has been a tremendous partnership.”

“Rotman is one of our most valued partners,” said Nonlinear Digital President Allison Simpkins. “The team there challenged us to help them build a site that reflects the school’s unique identity and focus on innovation in a way that drives real business value. I think we’ve succeeded in a big way.”

This is Nonlinear’s fourth Sitecore Site of the Year award.

About Nonlinear

Nonlinear Digital is the full-service digital agency division of non-linear creations with extensive knowledge and technical expertise in various CMS and marketing/analytics solutions. One of the premier Sitecore partners in the western hemisphere, Nonlinear is certified in all six Sitecore competencies and has an unprecedented four Sitecore MVPs on staff. For more information, visit

About Rotman

The Rotman School of Management at the University of Toronto is redesigning business education for the 21st century with a curriculum based on Integrative Thinking. Located in the world’s most diverse city, the Rotman School fosters a new way to think that enables the design of creative business solutions.  The School is currently raising $200 million to ensure Canada has the world-class business school it deserves. For more information, visit


For more information, contact:

Ken McGuffin
Manager, Media Relations
Rotman School of Management
University of Toronto
Voice 416.946.3818
Follow Rotman on Twitter @rotmanschool
Watch Rotman on You Tube